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Linktree brings all your important links together so your followers can easily find them in one spot.

Do you have an Instagram profile for your business? Then you’re probably familiar with the ‘link in bio’ feature. With this, you choose exactly which page to promote—maybe your online store, a sizing guide, contact form, or a special offer. In short, you send visitors wherever you want.
But—if you already use this feature, you’ve probably wanted to add more than one link at times. Maybe you run multiple campaigns or limited-time promotions at once. Or you want to direct people to Facebook, LinkedIn, or Snapchat, too?
The trouble is, you always need to remember to update the bio link with every new campaign, or revert to the previous one when the promo ends.
Juggling many pages and staying up to date with links can get stressful.
That’s why I want to share a simple trick to make your Instagram life easier.
Linktree is a platform that connects your followers with your entire online universe—not just a single page. You can quickly create a form with all the essential links for your audience.
And if you think this sounds tricky, I’ll bet that once you set up Linktree, you’ll never manually change your Instagram links again. As Linktree says: “The only link you’ll ever need.”
Follow these 5 simple steps to update your Instagram bio in just 10 minutes. Ready? See the instructions below.
Create a free account using your email, a username, and a password here. You’ll get a confirmation email. After verifying, fill in your business name and select up to 3 categories relevant for your profile.

With your profile ready, get creative: add all the links you want by clicking “Add New Link.” Enter the URL and link title. Instantly preview how it looks on the right side. Add as many as you want by clicking again. To delete or hide a link, just hit the trash can or move the toggle left.

Once you are happy with your links, style your form to match your branding. Click “Appearance.” You can upload a logo, write a short business description, add your username, and change the color palette.
You’re nearly done! If you want to add links to Facebook, LinkedIn, Twitter, email, and more (!!), you can do so in the Settings area. These appear as icons at the bottom of the form.
Final step: copy your Linktree link and add it to your Instagram bio. You’ll find the copy option up top, ready to paste.
That’s it! Could it be any easier?
Now your customers will find all your important pages with just a click. Here is an example of a bio with Linktree active, in a custom design:

If you’re unsure or want to quickly create a business profile on Instagram,
Read my colleague Jannick’s guide here.
You can always contact us directly here. We’re always happy to help.
At WeMarket, we offer businesses a benchmark report that compares their marketing efforts with their key competitors. You decide which competitors we should compare against.
We specialise in selling physical goods online and growing webshops – and now you can benefit from this expertise, even if you’re not already a client.
It’s completely free.